Beyond Headlines. The Complete Story.
Great Lakes Institute of Management, Chennai, hosted the Outreach Innovate Conference (OiC) 2026, bringing together education and industry leaders to discuss the changing landscape of student recruitment. Discussions focused on admissions, institutional branding, outreach strategies and the growing role of technology in education marketing. The conference emphasised collaboration, innovation and adaptability as essential elements for engaging prospective students and building stronger institutional connections. The exchange of perspectives offered participants an opportunity to explore emerging practices and consider new approaches to outreach, helping educational institutions respond to evolving expectations in a competitive higher-education environment.